How to build a premium brand
What makes a premium brand? The question comes with an answer that varies depending on your industry, product and competitors, but in general, there’s a bunch of questions you can ask yourself or look to address if you want to
How can we use quiet time productively?
It looks like many businesses are heading for a quiet period in the coming weeks and months which can make it difficult to know where to prioritise resources. If your business is in a fortunate enough position to hang on in there until the effects of COVID-19 begin to taper off, you might be wondering […]
Which eCommerce platform should I build my online shop on?
There are lots of eCommerce website platforms out there. It can be hard to choose the platform that is right for you when the information about the pros and cons of each is bit baffling. How will you know which platform to design your eCommerce shop in? Which one is better longer-term? Which one will […]
The end of Magento 1
When Magento announced back in 2017 that they would no longer support their Magento 1 platform from 2018, it caused a bit of a hoo-ha. Magento made this decision in a move to upgrade their customers onto the all-singing-all-dancing Magento 2. The decision really ruffled some feathers so they extended their notice period to upgrade […]
We win Awwwards
We’ve won the coveted Awwwards site of the day, which is just great. We’ve been nominated and have a bunch of honourable mentions before, but it’s nice to get a big fat win. We were up for a bunch of awards and we’re thrilled to say we did pretty good, this being the highlight. This […]
New site and brand launch: Essiell
The last month has seen the launch of the new Essiell brand and website, along with their conference site and brand for Travel Money Professionals. We’ve been working with Essiell for a few years now, and they approached us to look at a rebrand and new site to re-position the business. Being on the forefront […]
Something to shout about… Get down with digital marketing.
It’s high time you started making a fuss about the fabulous stuff you do. You know it, we know it, now the world needs to know it too. You need to get the message out there & start promoting that sweet business you’ve got going on. Where to start though? That’s where our digital marketing […]
New site launch: Tribalik
Jewellery brand Tribalik required a new store for their vast catalogue of earrings, bracelets, necklaces and things we didn’t even know existed before we took this on. It was started over 15 years ago and alongside two physical stores has a rapidly increasing online presence as a body jewellery boutique housing the most distinctive designs. […]
Premium vs luxury
It’s worth noting there is a difference between a premium and a luxury brand. The key difference here is that a luxury brand, in order to remain luxury, has to have limits on volume of sales. By its nature it can’t be accessible to everyone. Premium on the other hand, can still enjoy large sales […]
New site launch: AMFA
Alexandra Mollof Fine Art is an art advisory service based in London and Sao Paulo. Founded in 2008 by Alexandra Mollof, previously a director of White Cube Gallery, as an independent art advisory service with expertise in international modern and contemporary art. We came on board to design and build a new website to highlight […]
We like to move it move it
We’ve been doing animations in-house for years now, but rarely shouting about it. The projects we’ve been working on recently have required an increasing amount of animation work, making it a crucial part of our workflow, & yet we’ve not taken the time to give it the recognition it deserves. We thought it was high […]
