What does ‘Digital’ really mean these days?
It almost feels as if saying we do “Digital” as a design agency is a bit obsolete. Isn’t everything digital now? Isn’t ‘digital’ sort-of an implied part of web design and branding now? Well yes! We live and breathe digital now. But that doesn’t mean it less requires skill, creativity or expertise.
Getting your brands digital experience right is in fact more challenging than it once was. There are countless screen sizes to consider. Multiple browsers. Customers using multiple screens at the same time. High expectations from customers. High expectations from search engines. Strict data and safety considerations. It can give you into a hot flush just thinking about it, quite frankly.
Luckily, we have been doing digital since digital became, um, digital. We built mobile sites before websites became responsive. We built responsive sites before websites went mobile-first. We have been designing digital experiences for multiple platforms since day zero, and we know what it takes to smash it. No hot flushes in this studio.